About the agency
Full Swing Public Relations is a Boise-based communications consultancy whose current website emphasizes former journalists working with leaders and professional-services businesses. Its named sectors include law, architecture and design, leadership and other service-driven organizations that seek credibility and referrals through earned coverage. The firm's approach begins with understanding how potential clients select an adviser rather than treating every press mention as an equal result.
Current leadership includes founding partner Caitlin Copple. The team describes media relationships and publicity experience spanning Fast Company, TechCrunch and The New York Times. Its work ranges from helping founders explain complex professional offerings to organizing thought leadership and communications around social impact and business transitions. The website also promotes practical tools such as a visibility assessment.
An earlier draft included a 2019 founding date; that date was not supported by the current About page inspected in this pass and is intentionally omitted. Its claimed accomplishments are agency statements rather than independently audited coverage totals. The differentiating facts are its journalist-to-publicist team, unusually explicit professional-services focus and business-oriented approach to visibility.